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  Data Ventures Solutions: Shopper Analytics  
  Data Ventures’ Shopper Analytics Suite are solutions to analyze shopper behavior to drive sales and increase revenue.  
     
     
 
         
The applications within Data Ventures’ Shopper Analytics Suite are solutions to analyze shopper behavior to drive sales and increase revenue.  Data Ventures’ iDV Shopper Analytics Suite is made up of Shopper Segmentation, Top Shopper Identification, Product Affinities, and Shopper Trip Mission Analysis. 
 
  
     
 
iDV Shopper Analytics Suite
 
    
 
 
Shopper Segmentation
 
 
 

Data Ventures’ Shopper Segmentation Solution enables retailers to increase marketing and merchandising effectiveness [...]
 
  

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Top Shopper Identification
 
 
 

Data Ventures’ Top Shopper Identification Solution uses loyalty card analytics to identify shoppers that are truly important to both the manufacturer and retailer. [...]
 
  
 
Product Affinities
 
 
 

Data Ventures’ Product Affinity application uses Basket-level affinities to see which products are being bought together during the same trip. [...]
 
  
 
Shopper Trip Mission Analysis
 
 
 

Data Ventures’ Shopper Trip Mission Analysis application uses loyalty card analytics to understand shopper trip visit behavior and product utilization. [...
 
  
   

 
 
     
  
 
 
iDV Solutions
 
 
    Efficiencies Suite
    Effectiveness Suite
   Shopper Analytics Suite
   
    Shopper Segmentation
Top Shopper Identification
    Product Affinities
    Trip Mission Analysis
    Product Analytics Suite
 
  
 
 
Call Us
 
 
   
Call iDV 888.431.2676 704.887.1001
Monday - Friday
8 AM - 5 PM EST
 
  
 
 
           
Efficiencies Suite Effectiveness Suite Shopper Analytics Suite About Us  
Out of Stock Trade Promotion Shopper Segmentation Overview  
  Category Overview Promotion Decomposition Top Shopper Executive Team  
  Assortment Brand/Package Switching Product Affinities Partners  
  Pricing   Shopper Trip Mission Analysis Contact Us  
  Store Clustering        
  Scorecards        
           
   
 
 
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